It’s official – better dating photos get more likes on Tinder

It’s official – better dating photos get more likes on Tinder

So if you’ve got a load of moody selfies as your profile photos – you need to read on….

Here at Hey Saturday, we’re always saying that you need to invest in your dating photos if you’re serious about finding love online.  But now, you don’t just need to take our word for it, as some brand new research proves just exactly what we’ve been banging on about (but hey, we don’t like to say we told you so…!) An online fashion retailer recently conducted an experiment to find out if dressing the part in our dating profile photos actually helps online daters score more dates. The answer is a resounding yes – by as much as 400%. Yes, we did say 400%!

Two separate Tinder profiles were set up and and run for a period of two weeks each. Apart from the photos used, the profiles were identical. Using the same model, each profile displayed a different set of dating photos. One set of dating pics were taken by a pro and were well lit, showcasing a well-dressed man looking relaxed, smiling and happy. The other set of photos were basic, moody looking selfies with no attention paid to clothing, style or the background of the images. So what happened? The man in the well-dressed Tinder profile received 72 matches over the two week period, compared to just 18 matches for the basic, laid back profile.

Tinder dating profile photos

Tinder dating profile photos

Our head honcho, and the world’s first online dating photography expert, Saskia, was quoted for this research as saying:

“The profile featuring the well dressed guy was the most popular because people aren’t just looking to see what you look like in your photos but they’re actually looking for clues about what kind of lifestyle you lead to see if your lifestyle matches theirs or more accurately the lifestyle they aspire to lead. They’re making judgements, quickly and often subconsciously, about what you’re wearing, what you’re doing, where you are etc.

“The other profile not only doesn’t show the guy at his best but also there is very little in the background of the photos to give people a clue about his life and lifestyle. He’s definitely more of a risk for people who are looking for someone with a good lifestyle. The worst dating photos are those that are poor quality, out of date, have other people in the shot or even worse, other people cut-out of the shot. Your face needs to be visible, don’t hide behind sunglasses and ensure you remove any red eye. Don’t settle for poor lighting and avoid those ‘halfway up a mountain’ shots.”

Dating profile photography

Photo credit: Nicole for Hey Saturday

So, the lessons are simple folks. If you want to make an impact on Tinder and other dating apps, spend some time making sure your dating photos do the following three things…

Show your style

We always say you should have at least one dating profile photo showcasing what you would wear on a first date. This means different things to different people and you don’t need to be head to toe in designer gear but make sure it’s an outfit that makes you feel cool, sexy and relaxed.

Show your lifestyle

Use your photos to show what you’re into, what it’s like to hang out with you, what it would be like to date you. The backdrop to your images, where they’re taken and what you’re doing are all important, so don’t just have a close up selfie of your face.

Dating profile photography

Photo credit: Nicole for Hey Saturday

Show your personality

If all your photos show you looking moody, you’re not giving potential dates a strong sense of a fun personality, so get some shots of you smiling, looking relaxed and happy. You don’t want to look like you’ve tried too hard either, so head outdoors and avoid studio shots.

To read more about the research, head here
To book a shoot with Hey Saturday, hit us up here

 

Words by Lauren, photos by Saskia & Nicole

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I’ve received a lot of client ‘love letters’ this year but this particular client has written to me personally a few times now to tell me what his Hey Saturday photoshoot meant to him. I am always so touched to get good feedback but I think this client has given me the most feels ever. A huge shout out to Rachel for creating such an amazing experience for him. Our photographers are seriously the coolest. This is a snippet of what he sent to Rachel after his shoot. My heart ❤️❤️ Thank you Rachel ❤️❤️

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There’s still time to DM me your questions for Sarah if @sartorialab for today’s live. Sarah is one of my favourite people I’ve met through Hey Saturday so I’m looking forward to this. See you there? I’ll post it later for anyone who’s into it, as I know it’s hard to catch stuff live.

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“Communication is merely an exchange of information, but connection is an exchange of our humanity.” ~ Sean Stephenson

Hey Saturday is all about creating a connection with you ❤️ we aim to connect with you during your photoshoot so that you have a relaxed, fun time and we can capture authentic profile shots. And then those authentic shots can help you connect more powerfully with others online.

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Whether you’re into fashion and clothes or not, what you choose to wear in your dating profile pictures will reveal a lot about your personality and your vibe, as I told British GQ that time.

Clothes form an important part of your personal brand giving clues about your personality, your style, your lifestyle and even your social status.

What a great opportunity to share more about who you are and what you are about.

If the idea worries you a bit, I chatted with a lovely stylist this week to ask her for her top tips on what to bring and wear to make the most of your dating photoshoot. New blog will be dropping soon 👏🏽👏🏽👏🏽

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Telling people who you are in your profile pictures is THE NUMBER ONE thing you can do to start attracting lots more attention from people who get you.

It may sound hard but it really isn’t. It can be as simple as grabbing your favourite book, jacket and/or yoga mat and bringing them along to your shoot.

If you’re struggling with this... a good - but simple - rule of thumb? Go somewhere you love, wear something you love, hold something you love and/or do something you love. Oh yeah... and have a laugh about it all with your photographer, it is kind of funny. We’ll do the rest...

Music: Air by Cub Sport 👑

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+ + When you know you’re looking good & feeling fly, dating becomes a much happier experience ++

I love how this client says he doesn’t even care about matches any more. He knows he’s got it going on 🔥🔥 & that’s what matters. You can bet he’ll notice a massive uptick in matches anyway. And the best part? His self-esteem won’t be wrapped up in it all, bringing him down. Huge shouts out to Suze for creating another happy Hey Saturday client. Doing what we do best 💛

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You know I love it when clients send me their gorgeous feedback emails. Makes my day. I got 3 over the weekend so I’m floating on cloud nine ☁️

Shouts out to Suze today... this email, in its entirety, was epic. Thanks Suze for creating authentic Hey Saturday experiences in Bristol. You’re the best ❤️

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Your dating profile pictures are your premium advertising space

Imagine you are selling your lovely apartment online. Are you going to use those poorly lit, blurry smart phone pics you took when you had a party there once?

Ummm no, because you’d know that there’s no way people would appreciate just how lovely your apartment is.

Nothing has changed. Your apartment is still lovely but now only you & the people who visit IRL know that. People online have already moved on to look at another listing. One with beautiful, well lit pictures.

I’m not comparing you gorgeous people to apartments, I just think sometimes it’s easier to understand the importance of your profile with a different analogy.

I know you got this though.

But I shared some simple tweaks you can make to your profile pics over on Hayley Quinn’s blog this week for anyone who is still trippin’ over their pics.

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You’re only as hot as your worst dating profile pic.

Human nature dictates that while people are searching for your best profile pic... they are also searching for your worst.

And it’ll be that worst pic that holds more sway, when they’re deciding whether to message you or not.

So I’d suggest checking your dating profile now and deleting any pic you’re not at least 95% happy with.

I shared this and other gems over on @hayleyquinnx’s blog this week. Have you checked it out yet? And are you following her for her amazing dating advice?

Stay tuned, she’s written something super cool for the Hey Saturday blog. Coming soon.

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++ Be a scene-stealer on dating apps ++

In your dating app pics, an easy way to stand out from the crowd is to choose an outfit that’s is a real crowd-pleaser.
👛🧢👗👚⛑👠🩱🧥

And where possible, make it red
❤️❤️❤️❤️❤️❤️❤️❤️❤️ ❤️❤️❤️❤️❤️

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