Creating Profile Pictures That Visually + Emotionally Tell Your Story

Creating Profile Pictures That Visually + Emotionally Tell Your Story

How you show up online matters. How you show up on dating apps matters even more.

Photos are a powerful tool for communicating, but have you stopped to consider what it is you’re communicating. Put it this way. A handful of poorly chosen pixels on your profile could, potentially, derail your love life and hold up your happily ever after. Wait, what? 😱

But read on for peace of mind. Profile pictures are our bread and butter. We eat, sleep, live and breath dating profile pictures. Some have even said we elevate the dating pic to an art form… (thank you @thefabkara 🙏🏽).

profile pictures

But what does that mean, an art form? What are we trying to accomplish with the dating profile pictures we so lovingly craft with our clients.

Dating profile pictures are more than the outfit, the location, the colours, the props. They are about you. The powerhouse underneath it all. They are about the impact you have and the way you move through the world.

Our sole purpose (and indeed our soul purpose) in life is to create a series of profile pictures that gives people – both visually and emotionally – an insight, or a snapshot, of what it would be like to date you. What it would be like to be in a relationship with you. Once you connect with people on a visual and emotional level, you’re more likely to intrigue them. Your series of profile pictures, when created intentionally, should take people on a whistle stop tour of your vibe, your personality, your passions, your strengths… your story. Well, some of your story at least. The highlight reel. Include the things you love about yourself, the things that matter to you, the things that make you stand out from others.

Time to grab the controls

It’s worth knowing, that every photoshoot tells a story about you, whether you are aware of it or not. So it’s much better to grab the controls and make sure you’re in charge of the messaging you’re sharing rather than leaving it up to people to make up their own mind about you.

And the more real, the more authentic, you get when sharing your story, the easier it’ll be to attract more of your kind of people and connect with them in a more meaningful way. This in turn leads to better quality matches and a happier dating life. You’ll find that this could mean less drama, less ghosting, less juggling, less hook ups, less superficial connections.

For those of you who want to avoid all that drama and start to connect more deeply with like-minded people who resonate with your vibe, then opening up and getting ‘realer’ (is that a word?!) is the way forward.

profile pictures

Visual Storytelling – but why are we so obsessed?

But why are we so invested in visual storytelling? What does it actually mean?

We think of visual storytelling as a kind of dating photo superpower. It’s a really cool way to share a lot of information at a glance. And let’s face it, oftentimes a glance is all we have to make an impact.

Why does visual storytelling work so effectively?  Images and narratives are both, in their own rights, powerful ways of communicating. We’re putting them together and creating a double whammy, if you will. When done well, with clients who are willing to put in some effort and are open to sharing their truth, you know it’s going to be crazy hard to scroll past those bad boys.

Firstly, our brains are hardwired for visual content. They process visual content at an incredibly high speed. In fact, sight is the primary way we navigate the world.  And just check out the following.

Recent statistics show that:

  • Articles with images get 94% more views than their visual-lacking counterparts.

  • Coloured visuals increase people’s willingness to read a piece of content by 80%.

  • Tweets with images receive 150% more retweets than tweets without images.

  • Facebook posts with images see 2.3 times more engagement than those without images.

  • Marketers who use video grow revenue 49% faster than non-video users.

  • The average user spends 88% more time on a website with video.

  • Video will be part of 80% of all internet content by 2019.

(Via: Jeff Bullas and Crackitt)

And, secondly, our brains are hardwired to love stories.

As human beings we are programmed for stories. They’re part of who we are. It’s how we evolved to understand our place in the world before we had written language, how we passed on lessons to others and how we built relationships within our tribes and our families. As human beings, we’re programmed to respond to stories.  Essentially our brains run on electrical pulses, and when we hear stories our brains literally light up. I love that idea. Imagine if people who are looking at your photos are lighting up as they see them! Fantastic.

We believe that when stories are told meaning is made.

Our aim is to empower you to discover your personal story and intentionally share it so that you can connect more easily with your tribe on dating apps.

profile pictures

The Power of Authenticity

Great photos attract attention. Authentic ones keep it.

People who use misleading dating profile pictures to secure dates, rarely get a second date. No one likes to feel deceived, especially when looking for love. So it’s really important to create photos that represent where you are in your life and what you look like at the time of dating.

But if possible, you can take it a step further than that.

Can we take a moment to talk authenticity? We really encourage you to be bold and show up authentically for your dating photoshoot. But what does that actually mean and why do we want you to do that, more to the point?

It means rocking up for your photoshoot with the intention of revealing some real genuine things about yourself. It means expressing yourself. Bringing elements of who you are – your strengths, your talents, the things that matter most to you.

You’ve taken the risk to put yourself out there on a dating app. We already know you’re courageous. But you want to do more than just show up briefly in people’s feeds or timelines. You want to reach potential matches. You want them to connect with your profile. And you want to build on meaningful connections.

Showing up authentically on your dating photoshoot and in your dating life is the biggest gift you can give yourself. It enables you to meet and connect with people on a deeper level. Imagine no pretence and no games 🙌🏽   Keep this in mind as you start to plan your photoshoot.

Visually + Emotionally Compelling Profile Pictures

OK, so you know why storytelling is important and why showing up authentically is the way forward to find better matches and create more meaningful connections.

But where do you start? We see it as a three step process:

  • know yourself
  • express yourself
  • celebrate yourself

Know Yourself

Putting together an authentic narrative requires you to know yourself

We want to encourage and help you create compelling personality shots in the easiest, most accessible and fun way possible. But preparing to tell your story will require a bit of effort upfront. It requires a moment of self-awareness.

We encourage you to pause, reflect, get clear on and write down the following things that:

  • you care about, that are important to you
  • you love about yourself
  • represent a good life
  • make you stand out from others
  • bring you joy
  • you stand for.

A quick side-note

If you’re really struggling to answer the questions above because actually you have put your life on hold, while you find the love of your life, then it’s time to rewind. When you’re seriously looking for a life partner, it’s best to do this from a place where you’re already satisfied with your life to some extent. Obviously not everything is in place, no one’s life is like that, but there are definitely aspects to it that you’re very happy with. Dating is best pursued from a place of happiness. 

Be honest and be as open as possible. The more you share, the easier it’ll be to build a connection with someone who resonates with your vibe. We’re not asking you to share everything, good and bad. Be selective in that respect. But do try and be willing to share more than just the superficial content that you see make up the usual Tinder profiles.

We all have this human need to fit in. To be part of a tribe. To belong. But dating apps really are a place to push yourself forward ahead of others. To have your moment away from and ahead of the crowd.

 ✏️  Quick Exercise

Check out the video below, which talks you through creating a quick Wordmap of the things you care about. You can go as deep or as surface level as you want (although the deeper, the more powerful). The process of doing this will hopefully spark some ideas of visual depictions that might work. Talk to your photographer, it’ll help them unlock some portrait ideas that resonate. The more into the process you are, the more you’ll get back from it.

Express Yourself

Things are probably starting to feel a bit uncomfortable now. But that’s OK. That just means you’re getting close to the edge of your comfort zone. Keep going. Being willing to show up on a photoshoot ready to share elements of who you are is pretty scary. The most essential part of authenticity is being bold enough to keep going when things get challenging and express yourself.  When we have the courage to be bold, we’re both liberated and inspired by the power of authenticity. Showing up for your photoshoot authentically means going for it, not holding back and giving yourselves as fully as you can.

If you want to express yourself deeply, you need to find your passion

Try asking yourself,

‘How do I want people to feel when they check out my profile?’

‘If I knew these photos were going to be seen by my ideal soulmate, how would I want to show up for my photoshoot?’.

Challenges are almost always easier when viewed through the lens of big life shit.

Celebrate Yourself

The best advice I’ve been given, is to aim to let go of what other people think of you. At the end of that, you’ll find authenticity. Dang! I love that. Very powerful and so worth working towards. When you’re prepping for your shoot and then showing up, reject the ‘shoulds’. Whenever we think ‘I should…’, it usually means we’re veering off course from authenticity and heading towards something that doesn’t align with our unique perspective and vibe.

We want to help our clients deliver a visually compelling and authentic ‘brand’ story, which will massively optimise their online dating experience. But remember it’s an art not a science. There is no right or wrong way to do this. As long as you show willing to share something meaningful about you, however small, it counts and we’re proud of you.

Visually Compelling

This is when things get a whole lot more fun. Let’s look at what kinds of elements make up the visually compelling side of your photos?

We’re looking at the outfits you want to wear and the accessories and props you decide to bring. The backdrops and context that you think will work well. Your body language. How you come across as confident.  As you’re deciding all these elements for your photoshoot, don’t forget to refer back to your storytelling notes. What narrative are you sharing about yourself. That you’re fun, playful, confident, sporty, sociable etc.

Emotionally Compelling

Interweaved with the visually compelling elements of your photos are the emotionally compelling ones. You want them to feel something when they look at your photos. You want them to feel your energy, your vibe, your mood, your confidence. The story you’re telling.

Check out the video below where I chat to matchmaker and dating professional Sukh Kaur and share some tips on how to bring these elements together on your photoshoot.

Let the storytelling fun begin.

 

Words by Saskia. Photo by Livia for Hey Saturday, Manchester. 

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Online Dating Photographers
Online Dating Photographers
Online Dating Photographers
dating app profile
Great profile pics attract attention. Authentic ones keep it 🔥 The biggest reason people don’t get second dates, according to Match, is because they look nothing like their profile pics. And yeah, no you aren’t going to be able to win them over on the date with your sparkling personality sadly … because, before they’ve even sat down, they feel deceived by you. And that ain’t a good look on a date. People want relationships with trustworthy people. Don’t blow it. Keep it real. You have been watching Hey Saturday, the OG Dating Photographers. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
There’s actual magic in relaxing and goofing off with your Hey Saturday photographer ✨ When people look at the photos captured by the photographer during these moments, they feel your joy, warmth and approachability. And they’ll more often than not want to connect. You have been watching Hey Saturday, the OG Dating Photographers. All photos taken by Hey Saturday photographers #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
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Ooh yes, love it when our clients show up willing to share their personal brand magic in front of the lens. They understand what makes them unique, they feel good about themselves and they’re up for experimenting and giving things a go in front of the camera. What a combo ✨ Big kudos to Alison for creating this awesome set on the streets of Williamsburg, absolute genius. Photo credit: Alison for Hey Saturday, New York City You have been watching Hey Saturday: the happiest dating photoshoots on the planet #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
Wanna transform your dating life in 30 days? Um… yeah that reel went so much better in my head 😂 Can you tell I’ve had a month off from the ‘gram!? Jeez. Anyways ~ I’ve just shared a blogpost ‘30 Day Challenge Ideas that will Transform your Dating Life’. 30 day challenges can be life-changing …. but really adopting a dating challenge is about allowing yourself to become more playful and experimental with your dating life. The goal here isn’t to find your soulmate. It’s about + throwing yourself into the middle of life + chucking out your rule book + rewriting your dating story + discarding those awful checklists + taking risks + getting ghosted + challenging your expectations + accepting the sting of rejection + showing up as your wonderfully weird self + feeling cherished + getting butterflies Yeah there was no way my menopausal brain was going to remember all that for the reel, so no wonder I went off topic. But I digress… So yes, basically they help you throw yourself into the glorious, messy joy that is life. When it’s couched as a challenge though, you’ll find it’a much easier to accept whatever life throws at you, because it’s ‘just an experiment’. If you’re intrigued, there’s a link to the blog in our link-tree, go check it out and let us know how you get on 🔥🔥 You have been watching Hey Saturday, the happiest dating photo shoots. Any photos seen are taken by Hey Saturday photographers #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepaģes
2022 - you’ve been a trip I’ve said goodbye to both my beloved in-laws ❤️ And a different kind of goodbye to my therapist, after 5 years of working together…although the inner and outer transformation will go on, Richard, I promise. But, alongside the awesomeness of Hey Saturday, it’s also been a wild ride through lots of new and old favourite places from Paris to Los Angeles and it’s provided so many moments of mischievous joy with friends and family, but most of all with my favourite person on the planet who, as of a week ago, I’m lucky enough to call my hubby ❤️ 2023? Heck yeah, I’ll dance to that. #therapyiscool #growthmindset #adventuretime #traveltime #wanderlust #goodtimes #intentionalliving #explorereels #explore #adventures #mindsetmatters #intentionallife #travellife #therapyworks #traveltherapy #lifegoals #lifeisgood #everythingislove #everythingisenergy #everythingiscool #innerwork #innerwisdom #innertransformation #transformative #habloespañol #losangeleslife #parisianstyle
✨We are all gorgeous all the time always✨ Dating photoshoot fear? You got this… You have been watching Hey Saturday, the happiest dating photo shoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
You get a couple of seconds to make an impression, so make those seconds count. Our fave dating photos are ones that are compelling, colourful, creative, story-telling, authentic, vibrant and, of course, ones that make you smile. Great set from Alison in downtown Manhattan, NYC. Photo credit: Alison for Hey Saturday, NYC #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
What are you into? Have fun with your profile pics and use them to visually show people the stuff you love doing and the kind of places you love going. They’ll go down a treat on a dating app near you. Creating your dating app pics could be a whole adventure not a chore… You have been watching Hey Saturday, the happiest dating photo shoots. All photos taken by Hey Saturday photographers, UK & US. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
Whoop! Reliving happy moments from last month when I was visiting LA and was hanging out in Abbot Kinney, the Arts District Downtown and Silver Lake, all fab Hey Saturday locations. These gorgeous shots, captured by Vanessa, were taken in the Arts District and I’m loving the energy, colour and good vibes. Photo credit: Vanessa for Hey Saturday, Los Angeles. All photos taken by US & UK Hey Saturday photographers. You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages #ᴇxᴘʟᴏʀᴇʀᴇᴇʟs
The Two Key Ingredients for a Great Dating Profile 📣 new blog post alert 📣 A new study has just dropped that encourages dating app users to embrace originality when creating their dating profile text. Just as I encourage our clients to visually show how they stand out from others in their profile pictures, this study has backed up what dating experts, like James Preece, have been saying all along too… Lose the generic, cliché-ridden text and share something meaningful instead - like what makes you special/different from everyone else. The researchers attempted to understand what precisely makes for compelling profile text. They found that highly original text tended to contain one or more of the following 5 elements: • Metaphorical expressions (e.g. “I’m a rock-star at cooking curries” vs “I’m a good cook”) • Vivid descriptions & imagery ….. .. Head to the blog to read more - link in bio. You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages #ᴇxᴘʟᴏʀᴇʀᴇᴇʟs
Love this tried and tested hack for our clients who aren’t feeling ‘enough’ the day of their dating photoshoot. The moment they take hold of something that brings them joy - their camera, their yoga mat, their boxing gloves, their paintbrush or whatever it may be - they immediately relax, smile and feel at ease with themselves. I love this moment so much and it creates such great profile pics ✨ All photos taken by US & UK Hey Saturday photographers. You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages #ᴇxᴘʟᴏʀᴇʀᴇᴇʟs
These dating photos are so my jam. I’m adoring the bold colour and variety of backgrounds. Shouts out to Suze, who shot these on the streets of Clifton Village in Bristol. Photo credit: Suze for Hey Saturday, Bristol You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
If your dating app pics make people smile, they’re going to feel happy while looking at your profile. That means they are waaaaay more likely to want to reach out and connect with you. And that’s the kind of response we love ✨ All photos taken by US & UK Hey Saturday photographers. You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepağes
Our Magic 8 Ball says ‘Heck yes”. Loving this playful set from Alison shot on location on the streets of NYC. Such a fun set. Can you tell, we are the happiest dating photoshoots on the planet :) Photo credit: Alison for Hey Saturday, New York City You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepağes
How can I relax into my dating photoshoot? ✨ Do what you love ✨ When we are in flow, we don’t feel self-conscious. We feel free 🙌🏽 All photos taken by US & UK Hey Saturday photographers. You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
Full disclosure! Our dating profile pics are a gateway to a fun dating life, good times and sometimes an epic love story so strong, it’ll make Oscar Issac and Jessica Chastain’s red carpet moment look a bit meh. J’adoring this ace stand-out set from the talent that is Nicole, transforming the streets of Shoredtich into a gorgeous backdrop for a dating photoshoot. Photo credit: Nicole for Hey Saturday, London You have been watching Hey Saturday, the happiest dating photoshoots #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepağes
Let your dating profile pics show people how you move through the world ✨✨ All photos taken by US & UK Hey Saturday photographers. You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepağes
Heck yes, this is why we call our photoshoots the happiest dating photoshoots. J’adoring these gorgeous shots created by Livia in the colourful Northern Quarter. Photo credit: Livia for Hey Saturday, Manchester You have been watching Hey Saturday, the happiest dating photoshoots ✨ #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepages
The world is so ready for you to show up in a meaningful way on your dating profile 👏🏽👏🏽 All photos taken by US & UK Hey Saturday photographers ✨✨ You have been watching Hey Saturday, the happiest dating photoshoots. #singleandhappy #modernlove #mindset #loveyourself #datingwithapurpose #datingadvice #datinglife #profilepictures #profilepic #profilepics #profilephoto #onlinedating #datingphototips #happylife #happysingle #relationshipgoals #personalbrandingtips #datingapp #datingapps #datingadviceformen #datingadviceforwomen #profilephotography #visualstorytelling #onlinedatingphotographer #datingphotos #explore #explorepağes